About the Course
The course focuses on developing a strong foundation in design, craft, composition, typography, and conceptual development. It is designed to assist in the development of formal practice and technical skills in the fields of art and design, and the roles of typography in contemporary culture. Students develop abilities in critical and creative thinking, artistic innovation, and project planning and management.
Identify, specify, and classify printing types and fonts of historical and cultural significance through completion of a final exam on typographic history.
Explain the significance of typographic history, with an emphasis onlearning the ways in which typography, as a discipline, has been influenced by the economic, social and/or political conditions of a place and time, through participation in group seminars, submission of annotated project bibliographies, and writing of final project text.
Demonstrates skill using typography as a component of visual communication, through submission of design process documentation and final project work.
Locate typography critically within the disciplines of fine art and linguistics, and demonstrate use of typography to meet formal and conceptual objectives within those disciplines, through visual presentation of project plans and submission of final project work.
Demonstrate fluency with typography as a tool for cultural representation in particular, the processes through which typography represents the identity values of its producers and users, through visual representation of conceptual project plans and submission of final project work.
Course Syllabus
[click here to download pdf]
Assignments
[readings + project briefs]
Course Schedule
[click here to download pdf]
Presentations
08/23/2011
[click here to download pdf]
09/14/2011
[click here to download pdf]
as their singular design element. Lectures, readings, and guided discussions will supplement project work, introducing students to the topics of typographic composition, letterform design, and printing history.
Craig Ward is an Illustrator and a Typographer who designed this poster for Bucks New University, UK. It says BAD TYPOGRAPHY IS EVERYWHERE and behind it says GOOD TYPOGRAPHY IS INVISIBLE.
http://www.writingfordesigners.com/?p=1873